One thing I’ve realized while commuting through the metro, is that if you want your restaurant business to succeed, set it up along the stopovers of a major highway.

Cinnabon, perhaps the finest cinnamon roll vendor in the country, is all but dead in malls and commercial centers. But it thrives along the highway between the Susana Heights and Alabang exist of the Southern Luzon Expressway.

Here in this little world untouched by time, you can find remnants of franchises long gone, including Hungry Hippo and a restaurant so ancient, its signage has been faded into black and white letters by the sun and the elements.

Here, in this land, Cinnabon is still doing well off of takeouts by hungry motorists stopping by for a break. It’s practically never empty, with a new customer coming in every 10 minutes to order a box of take out.

Here, I enjoyed a sumptuous cinnamon feast that I haven’t had in a long time.

Mixed Berry Minibon
Mixed Berry Minibon

Here’s a relatively new flavor that I haven’t tried before. It’s a mixed berry cinnamon roll with strawberry syrup, blueberries and strawberry bits, and the signature dough and cream that makes Cinnabon rolls so good. I am sure it’s also hefty on the calories but I console myself with the fact that berries are healthy.

Cinnabon hasn’t lost its touch, and the dough is still soft, moist, slightly crisped at the edges but mostly chewy and swimming in the sweet cream sauce. The strawberry glaze fits into this well and ups the sweetness even more, but there’s a hint of tartness that makes it all the better.

Choco Minibon
Choco Minibon

On the other hand, the old classic, the choco minibon, is here and still as good as I remember it. It’s same dough and cream sauce, but drizzled with thick, gooey, delicious chocolate syrup. Despite the novelty of the berry mix, I find that this one is still the superior flavor because, hey, everything tastes better with chocolate.

 

Strawberry Chillata
Strawberry Chillata

Well, since I stayed over for about an hour (just to check on the constant stream of customers coming in, mind you. Yes, that’s right, yes), I also got to try a few of their shakes. I swear, Cinnabon has the best milkshakes. It’s an ice-cream based affair with lots of whipped cream and flavoring. The result is a suitably thick and gooey beverage that’s sure to skyrocket your blood sugar, not to mention your smile from ear to ear.

The Strawberry Chillata was good, it’s a strawberry ice cream based drink with lots of strawberry syrup and milk mixed in, and it is wonderful. However, it wasn’t quite as good as the Dark Chocolate Chillata.

Dark Chocolate Chillata
Dark Chocolate Chillata

Although not as photogenic, the dark chocolate version swaps the strawberry ice cream and syrup with chocolate ice cream and syrup. However what really stood out to me is how much it tasted like Arce’s Supreme Dark Chocolate ice cream. I actually tried to sneak a peek into their freezers to see what ice cream they were using, but I failed to spot anything useful.  Still, I wouldn’t be surprised at all if the ice cream they used as a base were Arce’s Dark Chocolate.

For the uninitiated, Arce’s Dark Chocolate is their best flavor, and I’ve tried most of them. Of course it’s my opinion, but the dark chocolate they use is heads and shoulders above their other flavors in decadence, with a very smooth, buttery flavor and a rich chocolate taste. It’s reasonably priced unlike a tub of Carmen’s Best or a Jerry’s, though still a bit pricey, but well worth it.

And you can get it in milkshake form here at Cinnabon’s.

It’s great to go back to these old standbys that you barely ever see in the malls. I should go hit the highway more often.

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Posted by Erwin Anciano

Erwin has been eating food for the past 30 or so years. Yes, he actually thinks that makes him an expert on all things food-related.

Website: http://emuncher.com